that may be collected by ETTC anytime you interact with ETTC, such as
when you visit our website, when you purchase ETTC products and services,
or when you call our support associates. Please take a moment to read
the following to learn more about our information practices, including
what type of information is gathered, how the information is used and
for what purposes, to whom we disclose the information, and how we safeguard
your personal information. ETTC considers your privacy a top priority
and we will take every measure to protect it.
Why we collect personal information
Why do we collect your personal information? Because it helps us deliver
a superior level of customer service. It enables us to give you convenient
access to our products and services and focus on categories of greatest
interest to you. In addition, your personal information helps us keep
you posted on the latest product announcements, software updates, special
offers, and events that you might like to hear about.
What information we collect
There are a number of situations in which your personal information may
help us give you better service. For example, we may ask for your personal
information when you’re discussing a service issue on the phone
with an associate, downloading a software update, registering for a
seminar, participating in an online survey, registering your products,
or purchasing a product. At such times, we may collect personal information
relevant to the situation, such as your name, mailing address, phone
number, email address, and contact preferences; your credit card information
and information about the ETTC products you own, such as their serial
numbers, and date of purchase; and information relating to a support
or service issue. We collect information for market research purposes — such
as your occupation and where you use your computer — to gain
a better understanding of our customers and thus provide more valuable
service. We also collect information regarding customer activities
on our website. This helps us to determine how best to provide useful
information to customers and to understand which parts of our websites
and Internet services are of most interest to them.
The ETTC website, as well as ETTC services such as FITCALL, allows you
to create an “ETT ID” based on your personal information.
This convenient service saves you time and allows for easier use of our
web services. Here’s how it works: You create a personal profile — providing
your name, phone number, email address, and in some cases your mailing
address or a credit card number — and choose a password and password
hint (such as the month and day of your birth) for security. The system
saves your information and assigns you a personal ETTC ID — in
many cases simply your email address, because it’s unique and easy
to remember. The next time you order from the ETTC Store or register
a new product, all you need to do is enter your ETTC ID and password;
the system looks up the information it needs to assist you.
If you use a bulletin board or chat room on the ETTC website you should
be aware that any information you share is visible to other users. Personally
identifiable information you submit to one of these forums can be read,
collected, or used by other individuals to send you unsolicited messages.
ETTC is not responsible for the personally identifiable information you
choose to submit in these forums.
When we disclose your information
ETTC takes your privacy very seriously. Be assured that ETTC does not
sell or rent your contact information to other marketers. At times
we may be required by law or litigation to disclose your personal information.
We may also disclose information about you if we determine that for
national security, law enforcement, or other issues of public importance,
disclosure is necessary.
How we protect your personal information
ETTC takes precautions — including administrative, technical, and
physical measures — to safeguard your personal information against
loss, theft, and misuse, as well as unauthorized access, disclosure,
alteration, and destruction.
The ETTC Online Store uses Secure Sockets Layer (SSL) encryption on
all web pages where personal information is required. To make purchases
from the ETTC online store you must use an SSL-enabled browser such as
Safari, Netscape Navigator 3.0 or later, or Internet Explorer. Doing
so protects the confidentiality of your personal and credit card information
while it’s transmitted over the Internet.
You can help us by also taking precautions to protect your personal
data when you are on the Internet. Change your passwords often using
a combination of letters and numbers, and make sure you use a secure
web browser like Safari.
Integrity of your personal information
ETTC has safeguards in place to keep your personal information accurate,
complete, and up to date for the purposes for which it is used. Naturally,
you always have the right to access and correct the personal information
you have provided. You can help us ensure that your contact information
and preferences are accurate, complete, and up to date by logging into
your account page at www.EricTheTrainer.com.
Cookies and other technologies
As is standard practice on many corporate websites, ETTC’s website
uses “cookies” and other technologies to help us understand
which parts of our websites are the most popular, where our visitors
other technologies to make sure that our online advertising is bringing
and other technologies to study traffic patterns on our website, to make
it even more rewarding as well as to study the effectiveness of our customer
greater convenience each time you interact with us.
As is true of most Web sites, we gather certain information automatically
and store it in log files. This information includes internet protocol
(IP) addresses, browser type, internet service provider (ISP), referring/exit
pages, operating system, date/time stamp, and clickstream data.
We use this information, which does not identify individual users, to
analyze trends, to administer the site, to track users’ movements
around the site and to gather demographic information about our user
base as a whole. ETTC will not use the information collected to market
directly to that person.
In some of our email messages we use a “click-through URL” linked
to content on the ETTC website. When a customer clicks one of these URLs,
they pass through our web server before arriving at the destination web
page. We track this click-through data to help us determine interest
in particular topics and measure the effectiveness of our customer communications.
If you prefer not to be tracked simply avoid clicking text or graphic
links in the email.
In addition we use pixel tags — tiny graphic images — to
tell us what parts of our website customers have visited or to measure
the effectiveness of searches customers perform on our site.
Pixel tags also enable us to send email messages in a format customers
can read. And they tell us whether emails have been opened to assure
that we’re only sending messages that are of interest to our customers.
We store all of this information in a secure database located in Cupertino,
California, in the United States.
Our companywide commitment to your privacy
As we said, ETTC takes protecting your privacy very seriously. In addition,
ETTC supports industry initiatives — such as the Online Privacy
Alliance and TRUSTe — to preserve privacy rights on the Internet
and in all aspects of electronic commerce. And we do not knowingly
solicit personal information from minors or send them requests for
ETTC’s website has links to the sites of other companies. ETTC
is not responsible for their privacy practices. We encourage you to learn
about the privacy policies of those companies.
If you have questions or concerns about ETTC’s Customer Privacy
Policy or data processing, please feel free to contact us at info@EricTheTrainer.com